LG has always been known as the dark horse of touchscreen phones. For the past few years it has been producing reliable smartphones, although never really gained any recognition. Despite its efforts, LG is yet to produce a highly successful smartphone but it hopes that its latest venture, the LG Optimus One will change that.
Rather than attempting to create the world’s best smartphone, LG has decided to perfect the basics with its new, no-frills model. The screen, for example, is of average size, measuring 3.2 inches, and its capacitive display can be found on nearly every other smartphone. So what makes this phone different?
Simply put, it is simple. Whether the user is an Android addict or a smartphone newcomer, they are bound to easily get to grips with the effortlessly user-friendly layout of the various screens. The phone even comes with the option of an old-style numeric keyboard for technophobes and its predictive text means that inputting text can be done quickly and efficiently.
However, the phone does come with some flaws. For example, LG’s custom keyboard is unnecessarily small, which can make texting annoyingly difficult. Furthermore, the rear-facing camera only has a 3-megapixel display and the inbuilt memory is a meagre 170MB (although the MicroSD™ slot means the phone can accept up to 32GB of external storage). Finally, the phone does not feel expensive. The plastic casing cannot compare to higher-specification models, although for a simple, budget smartphone the LG Optimus One is a success.